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newspaper and magazine systems

mxAdvertising

Increase Sales of any Ad-type for Print and Web

mxadvertising

mxAdvertising is a fast and flexible system based on an open Java architecture that features a highly automated sales solution for today's fast-paced newspaper advertising marketplace. It provides numerous productivity and quality control tools in a flexible environment that can be configured to enhance workflow, customer service, and account management.

mxAdvertising covers the full range of advertising sales functionality with fast and powerful methods for scheduling, rating, and tracking ads in single or multiple products. It supports the sale of ROP, display, classified, and Internet ads. If your portfolio consists of publications with varying column widths, mxAdvertising will automatically manage the mechanics for accurate pricing and pagination.

mxAdvertising can be easily customized for specific requirements. A Formbuilder Tool allows sites to increase productivity by tailoring the user interface. The plug-in architecture allows for add-ons to be installed easily. Security is strictly controlled, yet easy to maintain.

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