GMG Regional Media Purchases Miles 33’s Workflow
Solution
London, UK (April 30th 2009) - GMG
Regional Media publishers of the Manchester Evening News have agreed a deal
with Miles 33 to implement Workflow, their new Media Neutral Content Management
Editorial solution across all of its businesses in the North of England by the
end of the summer 2009.
GMG Regional Media, part of Guardian Media Group,
has ordered the Miles 33 Workflow Media Neutral Editorial Solution as part of
its drive to deliver news in Multi-Channel format to it’s Web sites, TV
Station and both daily and weekly printed publications. GMG Regional Media publishes
one of the leading regional titles in the UK namely The Manchester Evening
News, alongside 16 paid-for weekly newspapers, 18 free newspapers, 62 websites,
and Channel M television for Manchester.
GMG Regional Media formed a cross functional
steering group to drive their system selection process and after reviewing a
number of potential solutions the Miles 33 system was selected because of its dynamic
user interface, its write
once but publish
many capabilities and its media agnostic approach to both content capture and
delivery.
Commenting on the decision, Alex Davies CIO of GMG
Regional Media said “This project represents a major step forward for the Division,
and will lead to significant improvements in our ability to collect and deliver
content from many media sources. Today we have ten disparate systems that are
very print centric ranging from two different generations of Miles 33 products
to a CCI solution within the Manchester Evening News; the new single enterprise
solution from Miles 33 that will replace these systems will enable our
editorial teams to create and publish content in a variety of ways with varying
workflows independently of the origination or final destination of the story.”
Michael Moore, Chief Executive at Miles 33 added “It
is clear that GMG Regional Media understands the value of a complete Media
Neutral Content Management System that has been designed and built from the
beginning as a true Media Agnostic solution. We are thrilled that GMG Regional
Media are the first major Publisher to adopt the new
Miles 33 Workflow product. GMG’s progressive and forward thinking approach
has led to the selection of a system designed to be media neutral from its
inception rather than having been evolved from older print centric legacy
products provided by many of our competitors today. I am convinced that
together GMG and Miles 33 will have one of the showcase Editorial departments
within the regional media marketplace delivering content in a Multi-channel
environment.”
About Miles 33
Miles 33 is a global software and solutions
provider for the Publishing and Media markets. With over 30 years of
experience, Miles 33 is one of the largest and longest serving providers to
these industries. The current generation of Miles 33 solutions are designed to
manage multi-media products and cover all aspects of Advertising, Editorial,
Internet and Digital Asset Management to help publishers increase their
revenues whilst lowering costs and improving productivity. Miles 33 has an
innovative sales model that offers its customers exceptional return on their
Investment. Miles 33 is backed by European Capital, the European affiliate of
American Capital, the largest publicly traded private equity firm in the US.
Miles 33 has offices in Berkshire, England; Connecticut & California, USA;
Victoria, Australia, Malaysia and Belo Horizonte, Brazil.
Miles 33
Miles House
Easthampstead Road
Bracknell,
Berkshire RG12 1NJ
Contact: Michael Moore, Tel: 01344
861133 30
April 2009